Gender stereotyping is so last season! Hip kids these days don’t conform to the pinks and blues of generations past, and the savvy business owners of Portland are paying attention. We’ve found some of the best places to shop locally for gender neutral styles that will have little brothers and sisters clamoring for their hand-me-downs like they’re (not) going out of style.
photo: Black Wagon
This modern and trendy spot for Portland’s coolest kids puts artistic quality at the top of their list. With sizes from newborn to 14 you can shop for all the sibs at once and find something for every unique personality. Gender neutral brands like their own Black Wagon Signature Collection, Nununu, Indikidual, Mini Rodini and All Good Living (among others) feature great styles. Shoppers trek there for Plae and Native shoes and the stellar customer service.
Family Outing: Shop during the day then play at Dawson Park, or shop in the evening (they’re open until 7 p.m. most days) and then have a family date night at Lovely’s 50/50.
3964 N. Mississippi Ave.
At this dad-driven shop they feel that clothes should be durable and practical, and what’s more practical than clothes than can be passed down to each kiddo in the fam regardless of gender? You have to check out the shirts that come in matching sets with Dads’ tees, and they have others that meet our gender neutral preferences, like those from local artist Brett Woods, 24/7 Daddyhood and Daddy & Co. They even carry Carhartt for Kids and Tuffo Muddy Buddy outdoor suits for the serious outdoor activity seekers.
Family Outing: It’s always a good time when you visit Seahorses because of the enclosed play area right there in the store. But after shopping and playing, step right outside onto Hawthorne for a meal or grab a treat at Blue Star Donuts or Ruby Jewel Ice Cream.
4029 SE Hawthorne Blvd.
photo: Posh Baby
Did you know that the Pearl’s most trendy spot for babies has a Beaverton location, too? Customers flock to Posh because they have the oh-so-desirable Tea Collection, and don’t forget about Milk Barn with those adorable (and gender neutral) animal prints. Their sizes run from Preemie to 24 months, so this is definitely your stop for the youngest members of the family (and the best place for baby shower gifts, so plan ahead if you have friends or relatives who are expecting).
Family Outing: If you’re at the Pearl location on NW 10th, your best bet is definitely the Jamison Square fountain. Picnic there with lunch from Laughing Planet and ice cream from Cool Moon and call it a day. If you’re at the Beaverton location, there is a path from the shopping center to Progress Lake Park that is perfect for some afternoon exercise.
916 NW 10th Ave.
12345 SW Horizon Blvd.
photo: Posh Baby
If your kids are all about the solid colors and if comfort is key, you need a cotton supplier, stat. We’re lucky enough that we don’t have to find this brand online; the factory outlet moved to Portland from Seattle (much to the dismay of Seattle parents) in 2014. Solid prints in every hue can be found with high-quality dye and maximum softness. They’re only open Tuesday-Saturday from 11 a.m.-5 p.m., so plan accordingly.
Family Outing: The outlet is located in Sellwood among some of our favorites like Pizzicato and Nectar Fro-Yo. If you’re up for a whole afternoon of fun, Oaks Amusement Park is just around the corner.
7080 SE 16th Ave.
Where do you shop for gender-neutral kids’ apparel? Share with us in the comments below!
— Marianne Walters