Carting boxes of diapers, a mega-pack of toilet paper, a 25-pound bag of dog food and 14 boxes of cereal home on the bus or subway just isn’t practical. But neither is forgoing the items you really need just because they aren’t convenient to carry home. And that conundrum is exactly why same-day delivery at Target is now a real thing.

The mega-retailer is always on the look-out for ways to make their shoppers’ experiences better. In today’s order everything online economy, offering delivery services is pretty much a necessity. Well, now Target is keeping up with the Joneses (um, scratch that—the Amazons), as they roll out their very own delivery services.

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Okay, okay, so you’re thinking, “Heck, I can just order from Target online and have my items delivered. So why is this new service so…new?” This isn’t your typical point, click and accept shipment service. Instead, customers can shop the store IRL, tell the cashier that they prefer same-day delivery, pick a two-hour window, pay a $7 fee and go home to wait for their items. Yay!

The same-day delivery service will reach almost 60 Target stores by the end of the month in select cities only. Which cities are lucky enough to get this delivery service? Look for it in urban areas, such as Boston, Chicago, NYC, San Francisco, and Washington, D.C.

Would you use same-day delivery from Target? Share your thoughts with us in the comments below.

—Erica Loop

Featured Photo: Mike Mozart via Flickr

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