The European retailer H&M recently opened its doors in Old Town, Alexandria, and the kids selection is giving the “big people section” some serious competition. H&M is known for its cutting edge style and budget-friendly prices—and the back to school and fall picks do not disappoint. So, what are the must have pint-sized trends for the new school year? The retailer’s Head of Communications (and NBC’s Fashion Star buyer) Nicole Christie, who popped by the store’s grand opening, dished.

The Trend: Novelty Tees

Traditionally, boys fashion skew to the classic. But H&M bucks tradition by offering everything from funky retro tees to out-of-the-box versions of the classic hooded zip-up sweatshirts and jackets.

H&M Old Town
614 King Street (Alexandria)

Tell us — what are your must-have fashion picks for back to school? 

—Maria José Ovalle

Photos courtesy of Maria José Ovalle