To kick off 2021, Dunkin’ is adding a new on-the-go plant-based option to its menu. The brand is teaming up with America’s #1 veggie brand, MorningStar Farms, to launch the Southwest Veggie Power Breakfast Sandwich, a flavorful, meatless sandwich choice available at participating Dunkin’ restaurants nationwide for a limited time. The new sandwich follows the introduction of the Beyond Sausage Breakfast Sandwich in 2019 and Planet Oat Oatmilk in 2020.
Dunkin’ continues to give on-the-go consumers more ways to easily make plant-based food and beverages part of their day. Following the success of last year’s Beyond Sausage Breakfast Sandwich launch, the brand is beginning 2021 by adding another plant-based protein patty to its menu, teaming up with America’s #1 veggie brand, MorningStar Farms, to launch the new Southwest Veggie Power Breakfast Sandwich, a flavorful, meatless sandwich that doesn’t sacrifice on taste, now available for a limited time at participating Dunkin’ restaurants nationwide.
The Southwest Veggie Power Breakfast Sandwich features a MorningStar Farms Black Bean Patty packed with southwest flavors, layered with an egg white omelet filled with spinach, bell peppers, and onions, topped with aged white cheddar cheese, served on a multigrain thin. With 410 calories, 26 grams of protein, and 23 grams of whole grains, the new sandwich is the perfect on-the-go option for a new year and a new start.
For Dunkin’s most loyal guests, the brand has made it simple to start 2021 with a plant-based change of pace. Now through Jan. 26, Dunkin’ is giving its DD Perks members 2X points with purchases of the Southwest Veggie Power Breakfast Sandwich, Beyond Sausage Breakfast Sandwich, or a creamy and delicious Oatmilk Latte*.
According to Jill Nelson, Vice President, Marketing & Culinary at Dunkin’, “Dunkin’ is proud to expand our plant-based offerings with the introduction of the new Southwest Veggie Power Breakfast Sandwich to meet the needs of our guests and provide the flexitarian and vegetarian options they crave to keep running any time of day.”
“This sandwich is really exciting for MorningStar Farms because it delivers a veggie-centric option for Dunkin’ guests, giving them a great plant-based protein patty,” said Dara Schuster, Senior Director of Marketing, Plant Based Protein at Kellogg Company. “The sandwich has a kick of heat from the MorningStar Farms Black Bean Patty, offering a flavorful breakfast sandwich that packs 26 grams of protein and celebrates real recognizable ingredients. Flexitarian eating is on the rise and we’re thrilled to deliver new menu items that can satisfy everyone.”
—Jennifer Swartvagher
All photos courtesy of Dunkin’
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