The wheels are churning again at GoldieBlox, the gender stereotype-defying maker of engineering toys. They’ve popped out another brilliant PSA from their assembly line of totally inspiring videos. “This is Your Brain on Engineering” highlights all the creative and innovative skills young girls can learn when they aren’t stuck in “princess” mode. Watch the GoldieBlox ferris wheel and conveyer belt do magic while learning jaw-dropping statistics about girls and women in the engineering field.

Is your little girl on princess, engineering or both? Let us know in the comments below! 

— Christal Yuen