Did you hear? Kristen Bell’s baby line—part of a “super secret project” the celeb and husband Dax Shepard have been working on—officially launched today! Meet Hello Bello––premium, plant-based baby products that you can shop exclusively at Walmart and the new Hello Bello website.
The couple co-founded the company with the belief that all babies deserve the best and that every parent should have access to affordable and high-quality products. The result is a treasure trove of 10 attractively-designed products for diapering, personal and home care—and even the outdoors, with prices ranging from $1.88 to $23.94.
View this post on Instagram
"Your mom decided what was in it, and your dad decided how much it should cost" Meet our newest baby…@hellobello Diapers, wipes, lotion, shampoo, bubble bath body wash, bug spray, and sunscreen…that we use on our kids. Xo #itsybitsywalmart And a massive thanks to @wearebof for all their incredible work!!
In a recent press release, co-founder Dax Shepard recalled the reason he and Bell embarked on this venture together: “We know parenting is hard enough as it is. Parents shouldn’t have to choose between what’s good for their baby and good for their budget.”
We could not agree more—and that’s we already checked out the gorgeous Hello Bello website. As part of the first offerings, you’ll find laundry detergent made with organic soapberries ($13.88), sunscreen with non-nano zinc oxide ($9.78), shampoo and body wash made with organic botanical extracts ($6.98) and even diaper rash cream with soothing organic oils ($7.98).
Not to be outdone by rival baby service The Honest Company, Hello Bello also offers a diaper bundle service! Starting at $65, each bundle comes with seven packs of diapers, four packs of wipes and one freebie with your first order. Pick up to seven adorable prints and choose your delivery frequency so you’ll never run out of diapers again.
All photos: Courtesy of Hello Bello