Forget about searching through racks and waiting in long lines—because Marshalls’ online store is coming! Recent reports say the brick-and-mortar discount retailer has plans to launch an e-commerce site sometime this year.
According to People, TJX Companies CEO Ernie Herrman told investors on a fourth quarter earnings conference call last week that the retailer’s would-be website is coming as soon as the second half of 2019. Marshalls’ sister store TJ Maxx opened its own website in 2013. Herrman reportedly said, “We have learned a lot from TJMaxx.com.”
Herrman also added, “We really believe it drives incremental store traffic given large percentage of returns online is in stores. It is going to encourage cross-shopping. That has worked really well for us.”
So what can you expect from the new Marshalls website? If the reports are correct, you won’t find the same merch that you’ll see in stores. That doesn’t mean you’ll see pricey picks or items that don’t follow the retailer’s lower-cost vibe. In a statement to People, a Marshalls’ representative said, “We expect Marshalls e-commerce site to offer a mix of merchandise that differs from what our customers will find in our stores. When we are ready to launch the site, we will let you know!”
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