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Monthly Business Promotion FAQ

What is a Monthly Business Promotion?

“Favorite Picks” section example

The Monthly Business Promotion is an opportunity to advertise a special, time-sensitive deal, an upcoming event, or a general advertisement for your business. Your submission will be published on our site, like this example post. Your post will be included in an editorial email blast and sent to our subscribers in a new “Favorite Picks” section. This email will typically be sent on the second Friday of each month, although this date is subject to change. There is a limit of six Monthly Business Promotion posts per editorial newsletter. Any extra submissions will be sent in the next available newsletter for that edition.

How is this different from the Hot List?

Effective March, 2020, our Hot List newsletters no longer exist. This will replace the monthly Hot List Newsletter. Our editorial newsletters are sent to the same subscriber lists that our monthly Hot List Newsletters were sent to. And, editorial newsletters typically receive a 1-2% higher open rate than our Hot List newsletters. The content you are asked to provide with your post submission (title, text-free image, and 175 words of copy) has not changed. Monthly Business Promotion posts are still limited to one per account per month.

What kind of information should I include in my post?

Monthly Promotion Posts that target Red Tricycle’s audience (moms who are looking for products or services that will make their lives easier) will receive the most engagement. Posts that offer some kind of limited-time deal and promo code tend to do better than posts that do not. Also, Monthly Promotion Posts that perform best look authentic and non-commercial. We do not publish logos, banner ads or any image that contains a significant amount of text.

Who is going to see my post?

Your post will be included in an editorial newsletter and sent to the subscriber list that you choose when you select your post’s “edition.” Our subscribers are parents, mostly moms, who are looking for fun activities or things to do with their kids. They read Red Tricycle articles to be entertained, but also to help navigate the parenting world. If you offer a product or service that makes our readers’ lives better they will engage with your ad.

How do I check the status of my submission?

When logged in, select “Manage My Monthly Promos” from the dropdown in the top right below your username. From here you can edit, copy, or delete a draft. You will not be able to delete a post in “submitted” or “approved” state. Once your post has been approved you will also see a live link to your post on our site. Starting in March, 2020 Monthly Promo posts will not expire.

Why is there a deadline, and what does this mean?

You must have your post submitted by the first day of the month at 12 p.m. PST to have it included in that month’s editorial newsletter. After 12 p.m. PST on the first day of each month, you will not be able to select that month from the “month” field when submitting your post. For example: April, 2020 posts must be submitted (for any edition) by 4/1/2020 at 12 p.m. PST. This provides us with enough time to publish each post and ensure they are included in that month’s newsletter.

Is there a discount if I purchase multiple Monthly Promotions?

There are package options for purchasing multiple Monthly Business Promotions. If you are interested, email us at rtads@redtri.com.

 

If you have any questions about your Monthly Business Promotion listing email us at RTfavorites@redtri.com.

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