Your daughter loves her pairs of Rothy’s loafers about as much as you love your flats. Well, now your son can get in on the action with the brand-new kids’ sneaker line—which has sizes and prints for both boys and girls! Made with the same sustainable practices as the adult shoe, keep reading to discover your kids’ new favorite slip-on shoe.
Rothy’s launched a girls’ loafer line in 2018, and they’ve already achieved the same cult-favorite status of their adult counterpart, so the next step for Rothy’s was to introduce a slip-on shoe that every kid can wear. Tested out by active, busy kids, the sneakers are washable and offered in 10 different colors and prints inspired by the bright colors of the 1970s. Like all Rothy’s shoes, the sneaker has an athletic outsole, and the stretchy knit is made out of recycled water bottles.
“As a team, we loved seeing the response to our Girls’ Loafer last year. For many, the product fostered mother-daughter conversations about sustainability and recycling,” said Rothy’s Creative Director Erin Lowenberg. “When our customers started asking for a girls’ version of our sneaker we thought, why not include the whole family? The Kids’ Sneaker is a playful and gender-neutral shoe for little ones to learn about sustainability and play with happy feet—and they’re machine washable to boot!”
What’s the secret behind Rothy’s?
Rothy’s is a three-year-old company founded by Stephen Hawthornthwaite and Roth Martin, looking to re-imagine the stylish classics. They didn’t want career women to have to choose between style and comfort, so instead, they created an incredibly durable, machine-washable, flexible shoe that moves with the foot. The shoe was a hit and continues to wow.
And, they care about the process. Each shoe allows for less than 5% waste, rather than the typical 35% of materials that end up on a production floor. Rothy’s uses recycled water bottles to create their popular fabrics, and to date, they’ve repurposed over 25 million water bottles. And, each shoe is 100% recyclable: materials include recycled foam, vegan and other non-toxic adhesives and each shoe has a carbon-free rubber sole. Talk about being light on your feet.
Where to Buy Them
The brand-new sneaker line from Rothy’s is offered in sizes 10-4. Available at rothys.com, $55 a pair. If you happen to be in San Francisco, stop by the brick and mortar store located at 2448 Fillmore St. in San Francisco, CA