If you are excited about the new Trolls movie then you’ll want to listen up. OREO is teaming up with Trolls World Tour to release the song “Just Sing (Trolls World Tour)” exclusively on an OREO cookie on March 9. For the first 60 hours, the only place fans can listen to the full-length, original track from the movie is by going to OREO’s website and scanning an original OREO cookie embossment.
The entire cast of the film featured on the track, including: Justin Timberlake, Anna Kendrick, Kelly Clarkson, James Corden, George Clinton, Mary J. Blige, Anderson Paak, Rachel Bloom, Kenan Thompson, Anthony Ramos, Red Velvet, Icona Pop and Sam Rockwell.
OREO is also releasing two limited-edition Trolls World Tour OREO cookie packs, a special AR experience on Instagram and a national television commercial celebrating the partnership.
The cookies celebrate two of the film’s characters, Queen Poppy and newborn Pop Troll Tiny Diamond. The Queen Poppy cookies feature pink-colored creme with glitter, and the Tiny Diamond cookies have green-colored creme with glitter and popping candy. Each pack includes three fun cookie designs based on the pack’s featured character.
OREO will debut a Trolls World Tour OREO TV spot featuring the new song. Titled “Road Trip,” the 15-second spot features Queen Poppy and shows how an ordinary car ride playfully comes to life when OREO and Trolls World Tour are involved.
Trolls World Tour OREO cookies hit store shelves starting March 9 and are available wherever OREO is sold, for a limited-time only, while supplies last.
—Jennifer Swartvagher
All photos courtesy of OREO
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