Now you can do your Halloween shopping without having to leave the house thanks to Party City’s Amazon storefront, rolling out just in time for the spooktacular season.

Following in the footsteps of other companies like Best Buy and Sears, Party City has decided to partner with Amazon by opening a storefront through the online retailer. Party City’s seasonal online pop-up shop—dubbed Halloween City—will now have an online presence on Amazon in addition to the more than 200 brick-and-mortar shops open nationwide.

Photo: Mike Mozart via Flickr

Only about a quarter of the merchandise in stores will be available on Party City’s online storefront. The majority of those online offerings will be Halloween costumes, which will make browsing for that perfect outfit (or returning it when your kids suddenly change their minds) so much easier.

Halloween supplies won’t be the only things you’ll find on Party City’s new Amazon storefront. The company plans to also feature items from its holiday offerings for both Christmas and New Year’s Eve, with possible plans to roll out more seasonal items next year.

—Shahrzad Warkentin




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