Payless Is Making a Comeback

The leading footwear retailer launched an E-commerce and new store concept.

By Jennifer Swartvagher August 18, 2020

With schools starting to reopen, we have shoe shopping on the brain. On Tues. Aug. 18 Payless will be making a comeback in the North American market. After closing its stores nationwide in 2019, the famous shoe store is launching an immersive E-commerce platform and new retail concept stores.

Payless will be opening 300+ locations in the next 3-5 years, coupled with the same, unparalleled value proposition to help customers get “back on their feet” with style, comfort and confidence as they head back to work and back to school this fall 2020.

The Payless relaunch collection will consist of new fashion items, accessories, and of course shoes, and will be available for purchase at the new E-comm website.

To further Payless’ continued commitment to value, and “having their consumers’ backs” as we as a country strive to get back on our feet, Payless is also partnering with schools across the country to provide internet access, complimentary lunches, and of course, stylish shoes to teachers, students and their families knowing this back-to-school season will likely look quite different from years before.

—Jennifer Swartvagher

All photos courtesy of Payless

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