It looks like the Gaines family doesn’t have the market cornered when it comes to taking over the world, one lifestyle-branded step at a time. The Pioneer Woman, Ree Drummond, is a force to be reckoned with. And now she’s branching out into the sweet treat business!

Drummond recently announced, via Instagram, a brand-new eatery—featuring everyone’s fave summer-time treat. The post features a pic of Drummond’s son Bryce, his friend Kevin and a cherry-topped sundae, with the caption, “When you’re about to open an ice cream place in town, it helps to have teenage boys on hand to taste the sundaes.”

Between another upcoming cookbook, her successful Food Network show, boutique hotel, restaurant, pizza shop, dog treat line, bedding collection and cookware line, you’d think that Drummond’s plate is full. But apparently the Pioneer Woman has room for at least one more entrepreneurial idea.

While Drummond hasn’t released specifics, she did note (on her blog) that the ice cream shop’s name is to Pawhuska, Oklahoma soon (as in “later this week” and, “It might make you cry.” Sweet and sentimental? Yes please!

—Erica Loop

Featured photo: The Pioneer Woman via Instagram 



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