Your creative kiddo has the coolest costume in mind for Halloween—but you have absolutely no idea how to DIY it. You could spend hours finding all kinds of Pinteresting ideas online or you could use Primary’s free Costume Concierge!

So what exactly is a Costume Concierge? Like the name implies, Primary is here to help you with all your costume needs. From ideas and inspo to bringing your child’s dream to life, the kids’ clothing website has you covered.

To use Primary’s free costume service ask for help via email at or text/call at 1-833-DIY-EASY. Phone lines are open from 9 a.m. until 6 p.m. ET, Monday through Friday.

As if a Costume Concierge isn’t enough help, visit to shop hundreds of Halloween ideas for babies, toddlers and children.

—Erica Loop

Featured photo: Primary via Instagram 



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