Primo was founded in 1994 to help provide safe, practical and affordable child care solutions that parents can be confident in. Primo’s products are baby necessities that range from bathing and potty training to high chairs and nursery gear with designs that never go out of style.

“Our goal is to provide parents with the tools they need to be able to focus on what matters most: spending meaningful time with their children” says founder Paulette Zazzara. “It’s so easy to feel overwhelmed by the major life changes that come along with having a newborn. We want parents to feel as empowered and stress-free as possible in their early years with their child.”

Primo’s infant bathing and safety solutions include the award-winning EuroBath, and the Cozy Tot Deluxe Convertible High Chair, both of which deliver safety and convenience well beyond baby’s first birthday and beyond.

  • 2017 JPMA Innovation Award FInalist – PRIMO LapBaby
  • 2016 Baby And Children’s Product News Reader’s Favorite – EuroBath
  • 2015 BABYLIST Best Pick – EuroBath
  • 2014 BabyCenter.com Mom’s Pick: Best Bathtub Finalist – EuroBath
  • 2012 BabyCenter.com First Annual Best Product Award, Editor’s Pick – EuroBath

For more information, visit www.Primobaby.com.


-from Paulette Zazzara, Primo
Phone: 973-926-5900
Online: Primobaby.com
Facebook: facebook.com/primobabyproducts
Instagram: instagram.com/primo.baby