As parents, we want to give our kids everything we may have missed growing up and then some. In fact, a recent survey from Rice Krispies Treats found that 86% of parents experienced moments where they needed more support and love from their parents during childhood.

To help inspire caregivers, Rice Krispies Treats has paired up with award-winning actress and singer Idina Menzel to provide an easy way to provide the love and support kids need. Starting today, parents can enter to grab a limited-edition Rice Krispies Treats “365 Days of Love and Support Kit” that includes tools for self-reflection and daily encouragement.

photo: Courtesy of Rice Krispies Treats

Each kit includes a one-of-a-kind daily planner with inspirational prompts and a pen to use with the planner and on Rice Krispies Treats wrappers. Oh yeah, did we mention the kit comes with a year’s supply of Rice Krispies Treats?

While every kiddo likely loves a sweet treat, the true love comes from the message from mom and dad on the writable wrapper.

From Aug. 19-26, head to or visit Idina’s Instagram to enter to win a kit. All entries will win a digital version of the planner, along with a note from Idina herself. Lucky winners will earn the kit and the year’s supply of treats for never-ending love and support.

––Karly Wood



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