Roughly 62,000 American school children are blind or low vision, so Kelloggs has rolled out a way for these kids to “feel the love” with Rice Krispies Treats new inclusive package designs. The company has partnered with the National Federation of the Blind to create Braille stickers and recordable audio boxes so that visually-impaired children can receive the same love notes in their lunches as their peers.
The inclusive stickers and boxes are a spin on last year’s writable wrappers, where parents can write individual notes to their kids to read at school. Now you can order a free sheet of stickers with eight uplifting message in Braille or an audio box for non-Braille readers for free, while supplies last.
The sheet of eight Braille stickers includes messages like “Go for it” and “Love you lots,” sweet messages any child would love to hear. They come in heart shapes to perfectly match the writeable Rice Krispies Treats wrapper.
For children who don’t read Braille, Kelloggs also has a free audio box which can hold a 10-second message from mom and dad, in addition to being perfectly sized to hold a Rice Krispies treat! Parents can record messages up to 1,000 times––several years worth of school love notes!
Both the stickers and audio boxes are free to order, while supplies last on the Rice Krispies website. Kelloggs only asks that households limit themselves to one each, so they can continue to share the love to as many children as possible.
All photos: Courtesy of Kelloggs/Featured photo: Rice Krispies via YouTube