Once you see those two pink lines, the planning, shopping, and decorating frenzy begins. Let DayOne Baby–a new retail and community center in Presidio Heights–help you navigate your way through pregnancy and beyond. Their sparkling new space features educational seminars, fitness opportunities, a lending library, retail store, and more for expectant and new parents. Read on to discover why you should pay a visit to DayOne Baby from well, day one.

The Scoop
You may remember DayOne Baby as the place formerly known as DayOne Center. After a brief hiatus and now under new ownership, this community resource has re-branded and re-opened big and bright in a sparkling new 3,000 square foot space in Presidio Heights.

DayOne Baby is your one stop shop for new and expectant parents–think of it as a country club (minus the high brow exclusivity) for parents. You’ll find classes broken down by the stage of parenthood you’re in (prenatal, first year, and toddler), educational seminars, a lending library, lactation consultants, and hand-picked products for sale like diapers, swaddles and detergent.


Membership: Rates & What’s Included
To take advantage of DayOne Baby’s full center they suggest you sign up for a membership that’s paid on a monthly basis. Their memberships are broken down into three categories: The Expectant Parent Collection ($125/month), The New Parent Collection ($100/month), and The Toddler Collection ($50/month).

Each collection comes with its own special perks and packages, with all levels including members-only events, access to the lending library, 10% off private consultations, and a slew of educational classes. For The Expectant Parents Collection choose from classes like prenatal yoga, breastfeeding, and newborn care; for The New Parent Collection offerings include a Daddy & Me class, infant massage, musical play, and more; for the Toddle Series enjoy options that range from positive discipline to potty training.

For members, all classes are free of charge. Don’t want to commit? You can still drop-in to these classes with the rates beginning at $20 per session depending on the topic of the class.



Cool Perks
Beyond DayOne Baby’s goal to educate and inform, the space itself is gorgeous. The interior was gutted and totally redone and the outcome is a fun, inviting space that’s more a community center than a retail shop. Classes are taught in a room that’s floor to ceiling frosted glass windows equipped with state of the art equipment like Sonos speakers. Venture to the back of the space and you’ll find a lounge with comfy couches, a private consultation room, changing tables, and a large changing room.


Not in the City?
DayOne Baby has their eyes set on Palo Alto. While there’s no official open date for their Peninsula outpost, stay tuned for an announcement soon.

3548 Sacramento Street
San Francisco, Ca 94118

Will you check out DayOne Baby’s new location? Tell us your thoughts on their services and space in the comment section below.

Copy by Erin Lem; photos courtesy of DayOne Baby