Up for a mystery game? SOUR PATCH KIDS hopes so!

On Apr. 15, the brand is asking fans to become the ultimate detective and solve the new SOUR PATCH KIDS flavor. Did we mention there’s also a chance to win $50,000?

So how does it work? First, purchase the new Mystery flavor packs at retailers nationwide to get a taste. Then, head to Mystery.SourPatchKids.com submit your guess and enter for a chance to win $50,000 and other instant prizes.

Fan will need to keep an eye out on those crazy KIDS, who will be dropping clues of the mystery flavor on SOUR PATCH KIDS packaging, social media channels and in-store displays. In addition, the Mystery Kid will take over the SOUR PATCH KIDS social media channels and reveal new clues every week from Apr. 15 through July.

In August, one winner will win the $50,000 grand prize when SOUR PATCH KIDS reveals the mystery flavor.

––Karly Wood

All photos: Courtesy of SOUR PATCH KIDS

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