Italians take their coffee very seriously, so of course Starbucks would need to go the extra mile to open up shop in the birthplace of espresso. And go the extra mile they did: Starbucks has finally opened in Italy with the most incredible roastery the company has ever built.
Starbucks just opened its first store in Italy and it debuted in style with a magnificent Reserve Roastery located in Milan. The massive 25,000-square foot space is both a celebration of the long history of Starbucks coffee and an homage to Italy’s unique relationship with coffee.
In Italy coffee houses are a communal experience bringing people together and Starbucks has always been inspired by that idea, creating inviting locations that encourage patrons to stay for a while as they enjoy their beverages.
“During my first trip to Milan in 1983, I was captivated by the sense of community I found in the city’s espresso bars—the moments of human connection that passed so freely and genuinely between baristas and their customers. The opening of the Milan Roastery is the story of Starbucks coming full circle,” said Howard Schultz, chairman emeritus of Starbucks.
Like Starbucks other two Reserve Roastery locations the Milan Roastery has some incredible features including a floor-to-ceiling, engraved-in-brass story of Starbucks, beautiful Italian marble countertops that are warm to the touch (thanks to radiant heat), as well as marble mosaics on the floor and a unique up-close look at the entire roasting process from beans to cup.
As for finally getting a cup of Starbucks in Italy? We say, “Grazie mille, Italia!”
All photos: Courtesy of Starbucks