You probably know Christian Robinson from his best-selling children’s books You Matter and Another and for his award-winning illustrations in Last Stop on Market Street by Matt de la Peña. He now brings his joyful, inspirational designs to Target as they launch the Christian Robinson for Target collection of home goods, apparel and books for babies and kids.
This limited-time collection, which continues Target’s commitment to sourcing and designing more products with Black creators and designers, includes bedding, pillows, wall art, t-shirts, onesies, pajamas, and exclusive editions of four of Robinson’s books. The clothing options include adaptive and sensory-friendly apparel. Most items are under $25, with the collection ranging in price from $6 to $70.
“We know our guests want their homes to be a reflection of themselves and look to Target for inspiration and new ways to explore their creativity,” says Jill Sando, executive vice president and chief merchandising officer at Target. “Christian Robinson’s curiosity and creativity are unmatched. We’re thrilled to be able to introduce our guests to such a special partner and deliver an inclusive collection that is as inspiring as it is affordable.”
Discussing the partnership, Robinson says, “As a child, drawing became a way to make space for myself and to create the kind of world I wanted to see. Working with Target to bring this collection to life has been a dream come true and I hope it helps all Target guests, big and small, create a space of their own that is timeless, captures their imaginations and sparks their curiosity.”
The Christian Robinson for Target collection will be available on the Target website and in stores beginning August 15; new home products will arrive in October.
—Eva Ingvarson Cerise
All photos courtesy of Target