A photo of a framed letter encouraging breastfeeding moms to nurse in a Target in Texas has been shared widely across the internet earning tons of praise. It looks like that sign is about to become the norm as Target promises to roll out nursing rooms in more stores.

The sign posted in a Target in Weatherford, Texas was shared on Facebook by a Target customer and quickly went viral earning praise from moms across the country. The letter reads, “At Target, you are free to nurse wherever and whenever you like while you shop because we think #momsrock.”

The letter continues, “But, if you would like a comfy (or more private) spot to nurse or change a diaper, please ask our Fitting Room Attendant about our Nursing Room! A peaceful spot to take a break during your Target Run— and it’s even stocked with some free goodies to make you and baby’s time there even sweeter.”

For moms wishing this same service was provided at other Target locations, you might be in luck. A spokesperson for Target told Scary Mommy that more nursing rooms would soon become available for Target customers. “Our breastfeeding policy, which applies to all stores, is just one of the ways in which we support our guests. Guests who choose to breastfeed in public areas of the store are welcome to do so. And as we remodel stores across the country, we’ll be adding nursing spaces to make shopping at Target even easier for new moms.”

—Shahrzad Warkentin

Featured photo: Breastfeeding Mama Talk via Facebook



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