Red Tricycle is seeking a part-time Los Angeles editor who will assume full responsibility for local content. The ideal city editor will be an adventurer at heart with a passion for exploring the LA area with their kid(s). We’re looking for someone who knows what makes each neighborhood unique and cool, lives and plays locally, and can easily adapt to the Red Tricycle brand and editorial voice. Enthusiasm for expanding our presence in the market and an undying love for LA certainly helps, too!
The city editor will have the first-hand opportunity to scale the Red Tricycle brand as we make parenting more delightful and fun for LA parents. The editor may work from home (hooray!), but should be up for exploring the city for story leads, attending press events, and connecting with the local parenting community.
Write & Edit!
Each week the LA editor will write their own stories and edit content from freelance writers. For the stories assigned out, you will edit the filed copy so it upholds brand standards and voice. You will also create and update specific content for search on a monthly basis. The Editor will ensure all content—whether it’s for newsletter or SEO—is filed by deadline.
Manage Writers & Strategize Editorial Calendar!
You will manage the local editorial calendar and ensure that it’s engaging, robust and speaks to the Red Tricycle editorial brand. You will manage the fleet of local freelance writers, respond to pitch emails and set expectations for content, schedule each writer’s deadlines, and edit and provide feedback on filed copy. You like to think big picture (content strategy!) and small picture (copyediting!) in the same breath.
Own Local Google Analytics!
You will take a metrics-first approach when strategizing the editorial calendar and making decisions on what content to create for both email and search. You love metrics and can master our GA dashboard like a pro.
Take Ownership of SEO!
You’ll be familiar with SEO best practices and be open to learning more about how to best optimize content. You will research keywords, create optimal metadata, ideate new onbrand stories that will perform well via search and update existing content based on search trends.
Manage the Family Events Calendar!
You will be THE voice of the family events calendar, scouring both online and off to fill the calendar with a well curated, diverse range of events (both virtual and in-person). You’ll curate the LA area calendar, which includes LA metro and the surrounding drivable areas, including OC.
Be a Production Wizard!
We’re a lean editorial team, which means all editors—national and local—are responsible for a fair amount of production. You won’t be deterred by sourcing your own photos (or better yet—taking your own!) and uploading content to our CMS to uphold our brand style guide.
The Ideal Candidate:
Has managed freelance writers and an editorial calendar in the digital media space. You love content strategy!
MUST be super excited to join a small team of fun people (many of us parents) who work very hard.
Has impeccable grammar and can easily follow a style guide.
Familiar with current SEO best practices and able to strategize content based on SEO needs.
Familiar with Google Analytics and able to digest a metrics report to make smart decisions about content strategy.
Loves family adventures and can’t wait to share can’t-live-without discoveries or hidden gems.
Has kids (between the ages of 0-10) and is active in the parenting community.
Familiar with Red Tricycle brand, editorial style and voice.
Doesn’t know what the phrase “missed deadline” means.
How to Apply:
This is a part-time position that is approximately 20-25 hours/week. Please send a cover letter telling us a bit about your family and why you’re a great candidate for this position. A few writing samples that showcase your ability to write in Red Tricycle style and tone certainly help, too! Send everything to Editor AT redtri.com with the subject line “LA Editor”. Resumes without a cover letter or writing samples will not be considered. We look forward to hearing from you!